Global Challenge
The Big Problem We Address
The data universe is growing out of control
- Trillions of pages. Too many choices. Too much work.
- Buyers waste time, make poor decisions, delay purchases.
- Sellers offer more complex products into complex markets.
It's been Hard. Expensive. Time Consuming
There is a Digital Divide between Web 2 and Web 3 Experts.
- Large Learning Curve
- Expensive Specialized Technology Required
- Top Level Executive Support Mandatory
Traditional Web 1.0 & 2.0 Linear Navigation Fails.
Problem
- Fixed Linear Navigation Path set by IT or Marketing
- Confusing
- Dumb, Semantically Empty
- Long Pick Lists & Menus
- Painful Product Selection
- Simple Products Only
- Slow, Time Consuming
- Not Social Collaborative
- Expensive
- Painful Customer Experience
